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DMI CERTIFICATION TERMS EXAM 2025 QUESTIONS AND ANSWERS Digital marketing - ....ANSWER ...-The use of new media or digital technology to achieve marketing and business goals. Outbound marketing - ....ANSWER ...-When a brand advertiser pushes out a message to a specified target audience with the objective being to drive awareness of a product or service. Drive product recall - ....ANSWER ...-Rapidly spreading word of the campaign product or service to the target audience using, for example, visual display banner and video formats multiple times to ensure people remember the product. Inbound marketing - ....ANSWER ...-Involves trying to pull your audience towards your content, brand, or service. It is about attracting those people who are already interested in your product or service so that they seek you out and engage. I.e. cookie tracking, SEO, topics, blogs, and influencers. ....COPYRIGHT ©️ 2025 ALL RIGHTS RESERVED...TRUSTED & VERIFIED 1